Mercedes-Benz USA Reports Third-Highest Sales Month In Its 42 Year History
EMERCEDESBENZ | Unfortunately I had to head out of the office a little early Friday afternoon so I wasn't able to bring you this story, but in cased you missed it, Mercedes-Benz USA, in the month of November, achieved the third-highest sales figures in the U.S. division's illustrious 42 year history. In total, Mercedes-Benz USA noted sales of 22,079 new units, a remarkable 20.8% increase over 2005's November figure. To date, MBUSA has achieved total sales of 219,678 units, an increase of 13.9% over 2005's eleven month YTD total.
As for what contributed to the sensational numbers, the new CL-Class, spurred by the sale of 100 limited edition Saks Fifth Avenue CL600 variants, helped tremendously, with the recently introduced model noting a 291% jump over 2005's November sales. The S-Class also continued the tremendous success it's achieved since its market launch earlier this year, with the luxury sedan boosting sales 98.6% to 2,870 new units. Other strong performers included the E-Class, which noted a 26.6% sales increase with 4,918 new units sold, as well as Mercedes luxury light truck segment, with sales of the M-, R-, GL- and G- noting a combined sales increase of 57% when compared to November of 2005.
To learn more about Mercedes-Benz USA's November sales figures along with individual model sales statistics, keep reading for the full press release.
OFFICIAL PRESS RELEASE
MERCEDES-BENZ RECORDS THIRD-HIGHEST SALES MONTH IN ITS 42 YEAR HISTORY IN THE U.S.
MBUSA Sales Up 20.8 Percent for the Month; 13.9 Percent for the Year-to-Date
MONTVALE, N.J. – If record-breaking sales are any indication, some people just may be finding stars under their trees this holiday season … Mercedes-Benz stars, that is. In November, Mercedes-Benz USA (MBUSA) achieved its third-highest sales month in 42 years of doing business in the U.S. with 22,079 units sold for the month, a 20.8 percent increase over last November’s 18,284 units. This is the tenth consecutive month that MBUSA has posted record-breaking sales and marks the company’s best November on record.
MBUSA’s year-to-date sales total 219,678 units, a 13.9 percent increase over the same period last year, and keeping Mercedes-Benz on track for accomplishing its 13th consecutive year of sales growth come the ringing in of the new year.
One hot ticket item on people’s wish lists this year – high-end luxury. All 20 of the Signature Edition CL600 luxury coupes – offered exclusively through Saks Fifth Avenue’s annual “The Gift” holiday catalog – sold at $160,000 each in less than eight minutes on November 14. Sales of the newest generation S-Class were nearly double this month over last November (2,780 vs. 1,400), boosting sales for the high-end vehicles as a group by 57.7 percent for the month (3,627 vs. 2,300) and 51.8 percent for the year-to-date (36,787 vs. 24,230).
Not to be outdone, the E-Class also demonstrated impressive gains with a 26.6 percent increase over last November, coming out on top as the volume leader for the month with 4,918 units sold for the month. Sales of Mercedes-Benz passenger cars, as a whole, grew 9.6 percent for the month (15,301 vs. 13,967).
Additionally, contrary to industry trends, Mercedes-Benz vehicles in the luxury light truck segment – ML-Class, R-Class, GL-Class and G-Class – continued to demonstrate impressive gains with a combined 57 percent increase over last November (6,778 vs. 4,317) and an 81 percent increase over year-to-date 2005 (60,373 vs. 33,360). The ML-Class rose 6.8 percent; the R-Class gained 5.1 percent; and the popularity of the GL-Class, the newest member of the Mercedes-Benz family of SUVs, contributed to the growth as well.
Separately, through the Mercedes-Benz Certified Pre-Owned program, MBUSA sold 3,741 vehicles in November, an increase of 20.9 percent over last November, bringing the year-to-date total to 43,363 units, a 7.3 percent increase over the same period in 2005.
November Sales Chart
Model | Nov '06 | Nov '05 | Monthly % | YTD 2006 | YTD 2005 | Yearly % |
C-Class | 4,435 | 4,858 | -8.7% | 44,990 | 50,852 | -11.5% |
E-Class | 4,918 | 3,884 | 26.6% | 43,079 | 44,049 | -2.2% |
S-Class | 2,780 | 1,400 | 98.6% | 27,899 | 14,124 | 97.5% |
CL-Class | 391 | 100 | 291.0% | 965 | 1,124 | -14.1% |
SL-Class | 456 | 800 | -43.0% | 7,923 | 8,982 | -11.8% |
CLK-Class | 1,007 | 1,145 | -12.1% | 14,906 | 16,479 | -9.5% |
SLK-Class | 536 | 829 | -35.3% | 9,746 | 10,302 | -5.4% |
CLS-Class | 778 | 951 | -18.2% | 9,797 | 13,605 | -28.0% |
R-Class | 1,275 | 1,213 | 5.1% | 16,622 | 2,529 | 557.3% |
M-Class | 3,183 | 2,980 | 6.8% | 27,743 | 29,619 | -6.3% |
GL-Class | 2,285 | n/a | n/a | 15,439 | n/a | n/a |
G-Class | 35 | 124 | -71.8% | 569 | 1,212 | -53.1% |
Grand Total | 22,079 | 18,284 | 20.8% | 219,678 | 192,877 | 13.9% |
Copyright © 2006, Mercedes-Benz USA
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