Top Auto Designer's Latest Challenge: Perfecting the Pickup
WALLSTREET JOURNAL | By Gina Chon
Chrysler Group executive Ralph Gilles, one of the hottest designers in the auto industry, did so well on his last assignment -- heading the studio that produced the Chrysler 300, one of the most eye-catching sedans to come out of Detroit in decades -- that his bosses have rewarded him with what might be an even bigger challenge: reinventing pickup trucks and sport-utility vehicles amid falling sales.
Mr. Gilles, Chrysler Group's new vice president of Jeep/Truck and Component Design, knows he faces a tough task. The pickup-truck segment had seen softening in recent months because of high gasoline prices ...
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